Five Ways to Be Effective

Call time! Give yourself a deadline for each task and once the timer goes off, switch over to the next job.

  • Plan your day, or whatever time you have, for the important tasks

  • Give each task a time slot

  • Include time slots for social media, emails, finances, telephone conversations and other essentials depending on the requirements of your business. I tend to check in with emails every 2-3 hours.

Needless to say, turn off phones/email/social media notifications during this productive period.  This will give you absolute focus and you’ll have lots ticked off your to-do list. Promise!

To give you an example, here’s one of my laptop based mornings:5 ways to get productive

Urgent tasks will always get done so try this method for important projects, all those items on your to do list that you know will help grow your business in the long-term that get pushed to the bottom. Bring them to the top and watch your business grow!

If you finish early, try to move right on to the next one without distraction. Place any unfinished tasks into the next ‘productive period’.

Mix it up

Blend what you love with the vitals.

We love what we do but there are always joyless tasks to do. For me it’s anything to do with finances!

So how about mixing up the tasks? After you’ve completed a less enjoyable task, follow with something you relish. It will sure make you complete that first task faster too!

Work out what’s best for you; some people like to get all the tough assignments  completed on one day, others like to just handle one a day and spread them out, but do alternate them with those you love.

Share the load

I’m a big fan of beg, borrow or barter. Is there a fellow business owner you can team up with and swap tasks? Perhaps one person loves excel spreadsheets (where are they?!) and another prefers the joy of designing posters or the creative work on websites?

The result is two happy people who have the fun of doing the tasks they love and helping another business grow! A beautiful friendship is formed!

Reward yourself

Whether it’s a coffee after a tough morning on WordPress or a new tablet to celebrate a major new client – presents are good!

More often it’s the simple pleasures of a good biscuit with your coffee or a hot lunch. Whatever keeps you going, have that as your own personal enticement to get those tasks completed.

Free marketing

Social media is in the main, free to use so it’s obvious we are all going to use this as part of our marketing strategy. Planning the times you set up your messages and engage with your potential customers is key.

The big tip here is to use a social media platform such as Hootsuite or Tweetdeck. These allow you to schedule messages and have multiple accounts on one platform so you can see and manage at a glance.

Of course, as I always advise, use scheduled messages with caution as people like to see that you are available to engage with after you’ve published an update.

Do you already use any of these? Do share your thoughts by adding your comments below!

By Rickie, who has been working with small businesses since 2004. Contact via @RickieWrites or @CraftySkills1